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 Slow down in Business - Surfers or Signers - add to #33325
Posted by  BrendaTx on 7/19/06 2:11pm

Slow down in Business
Posted by ewing2surf of CA on 7/19/06 11:31am
Msg #134029

My records go back to 1999 and July was my slowest month every year. However you are aware that this is a rare business opportunity.

My friend who owners a Surf Shop tells me he sells more surfboards on days that the surfs up. That analogy applies to our business in a way. In the beginning there were lots of waves (loans) and very few surfers (loan Signers). The local swimmers (veteran notaries) became surfers (loan Signers) and were able to pick and choose the best waves (loans). It was easy to get very good at surfing when there was so much opportunity. Some of us got 4-5 good waves a day!

Then a certain Surfing Association moved into the area and started marketed surfing to other swimmers most of who had never seen the Ocean, that worked well enough so the Association took surfing inland and to distant shores. It was a success and they gave surf lessons and sold thousands of surfboards.

Now the storm is clearing up and the waves are getting few and far between but the Surf Association is acting like the storm that was creating all the good surf is still raging and continues to teach surfing to swimmers and NON-swimmers who are unaware of the dangers of the ocean as well as the gradually dropping surf.

The masses now crowd the calming ocean shores waiting for leftover waves that may never come. Each with a surf lesson and a shiny new surfboard. Frustrated that a few veteran surfers keep paddling around them catching the few good waves left and leaving the rest of them to fight for the scraps.

Most of those shiny surfboards will end up in the garage but what will become of all those surfers?
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