Posted by racerm/NY on 2/19/07 7:41am
Msg #176318
Advertising Question
Good Morning, I am asking for clarification on the topic of advertising. I have been approached by an independent local newspaper to place a "business card" advertisement on my mobile signing company.
What kind of advertising can I do? what can I not do? I have only heard to "be careful" on advertising.
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Reply by Korey Humphreys on 2/19/07 8:02am
Msg #176321
I'm not sure about your laws, but I don't see why you, as a mobile signing agent, would have advertising restrictions.
My advice is as follows:
1.) Don't mislead the public and make them believe you are an attorney or authorized in anyway to give legal advice (unless of course if you are an attorney);
2.) Don't advertise notary public as 'Notario Publico' for this, in itself, is misleading;
3.) Don't used your state's seal unless if you are allowed to by law;
4.) Don't falsify your credentials or services in anyway.
What types of advertising can you do?
1.) Definitely advertise on the Internet;
2.) Advertise on business cards;
3.) Advertise in flyers;
4.) Advertise anyway you see fit.
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Reply by Korey Humphreys on 2/19/07 8:04am
Msg #176322
Excuse the typos..... I haven't had my coffee yet! :-) n/m
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Reply by racerm/NY on 2/19/07 8:26am
Msg #176323
Re: Excuse the typos..... I haven't had my coffee yet! :-)
Thanks! Great advise  I had to run mine through spell check..since the coffee had not set in :-)
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Reply by PJM/MI on 2/19/07 8:40am
Msg #176325
Advertising & marketing is the "key" to a successful business.
As I have found out, make sure your profile here on Notary Rotary is completely filled out and updated.
Although some people are signed up on the "free" notary boards only, I have found it very beneficial to sign up on as many as I can..evem if I"ve got to part with my hard-earned money.
Good luck to you!
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Reply by MikeC/NY on 2/19/07 10:06am
Msg #176328
http://www.dos.state.ny.us/lcns/lawbooks/notary.html
First section on Professional Conduct tells you clearly what you cannot do.
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Reply by Susan Fischer on 2/19/07 11:34am
Msg #176339
Just my opinion, but I question whether a local paper would be a profitable venue for your NSA business, although if you are in a metro area, perhaps local lenders/TCs may see your 'business card' ad. If you want to market your Notary Services to the general public, then, by all means, take a look, keeping in mind the excellent advice of other posters.
Cheers!
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