Google rules prohibit using link-building schemes, designed to manipulate search rank. One of the rules prohibits using automated programs or services to create links to your website. The link scheme rules are found in the webmaster guidelines at https://support.google.com/webmasters/answer/66356?hl=en There is also information on how to report link schemes, which Google may penalize.
I have located an automated program, sold online from China, known by SEO professionals to be used as a spam bot for black hat link building. It scans and locates blogs and forums that accept comments, auto-generates different versions of generic comments, and inserts the comments and spam backlinks.
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