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Better is not always cheaper & Cheaper is not always better
Posted by  Moneyman/TX of TX on 12/4/10 1:11am Msg #363878
Originally Posted by Moneyman/TX of TX on 9/27/10 4:38am Msg #354256

This is a response to a notary advocating accepting low ball offers from SS or TC.

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Npross, respectfully, I have to point out what I think may be some major flaws with your jeans theory. ( Msg #354241 )

{* $150 vrs $75 is a 50% discount -- a 20% discount would be $120}

You are assuming that both places:
1) have the exact same pair of jeans for sale at vastly different prices 40-50%+ difference in price* (and both will provide the same quality, comfort, level of 'service' and 'knowledge')
2) are in fact located next door to each other (so the travel is exactly the same)
3) and that both pair of jeans are one size fits all



A knowledgeable SA, with a high level of skills in multiple areas including, but not limited to, customer service, attention to detail, professionalism, willingness to see that the borrower(s) questions are answered to their satisfaction, the knowledge and people skills to ensure that their job performance has actually added to, rather than lowered, the borrower(s) overall opinion of the company they have chosen to trust with, what is for most people, the largest single monetary transaction they have ever or may ever make is one kind of SA.

That SA knows that what they bring to the table is worth what they are asking people to trade for the fee they are charging.

Women aren't willing to pay $2K+ for a real Prada bag because it will hold more than a brown paper bag one might find at a local grocery store checkout counter. There is something to be said for quality and reliability.


Now a notary that may show up 'when they get finished with the kids basketball game', show up in sweats, doesn't even bother to view any ID, shoves the papers in front of the borrower while impatiently holding the corner so they can yank it out and replace it with another one, all the while repeating "sign there” or "initial here", doesn't have the slightest clue what a HUD or TIL is, and couldn't explain the difference between an APR and a Note Rate when the borrower(s) asks so they say something like "you got 3 days to call your lender and have them tell you the difference, now sign here so I can get back to my kids pizza party". The kind of notary that is in such a hurry they miss signatures, don't ensure the borrower(s) even sign the docs properly or even at all, partly because they don't know what they are doing (lack of knowledge)and partly because they just don't give a rip. After all, it's only XX and that's beer money anyway (never mind that when all the true expenses are added up the signing cost them out of pocket XX-$5 or $10 and they realize this is their true profit after page 80 of the 150+ page doc set). The type of notary that when they rush out of the borrower(s) house the borrower(s) are literally thinking, "WTF have we done? This company (the lender) cannot be as good as we thought."

Now that notary, masquerading as a SA, doesn't know the first thing about being a SA, business or real profit margin. They are the ones stealing from their 'full time' employer using their computers, printers and paper to subsidize their "other" job. (I leave the morals question on that section alone) They have no idea what a professional fee for the truly important job of a SA should be. They think the $50-65 is awesome pay for only 30 minutes of work (oh yeah, they bought into that lie as well) Now THAT notary is worth less than the $5-10 "profit" they "earned".

The quality of dollar store furniture is a far cry from that of furniture from Ethan Allen. Again, there is a reason for the price difference between the two.


I learned a long time ago that in sales, you get what you ask for. If you ask for one price (normal fee) then quickly accept a 50% discount or worse offer that amount even before the buyer has said a word, you will get just what you ask for, the blue light special pay for your full service quality.


Travel to the X number of closings I would have to accept at the lower price to earn the same for the number of signings preformed at my regular fee not only add cost to my auto and other fees (been stated on the board many, many times over) but one other thing that I don't think I have every added is that quite literally the more time I place myself behind the wheel and on the road statistically increases my chances for accidents or worse. Former life insurance agent thoughts seeping in a bit. Yeah, I know, some will think, that's just crazy, tell that to the guy or gal you read about in this morning's local paper that died in an auto accident yesterday. I'm sure they too thought they would make it home as well.

As for me, I turn down the bargain hunters which has literally opened up times that I have accepted other professional offers that I would not have been able to had I been answering my phone as if was the Blue Bat signal sale phone. I would have had to accept anywhere from 5-6 bargain basement offers to make (profit) what I did by knowing that what I offer is worth what I charge. After all, the borrower is STILL paying the same amount if I go or if the less than 'chatty Cathy' in sweats shows up.

I'm not saying that my description of the notary above is a description of all people that accept the lower fees. I am saying that some of these middle man companies couldn't care less if it were as long as they accept the low fee and they make their $100-$150 for making a phone call and sending a few emails.

Defiantly, everyone has to run their own business their own way. I guess my issue is that anyone that tells me they are making true profit accepting the $50-65 signings is not truly adding all the true costs in the equation and some have even been on this board touting the "great" revenue of the $50/signing and don't understand others that say they don't make any profit on the $50/signings. Only to expose themselves later on in the thread as a thief that is stealing from their "day job" because they are using others computers, paper, printers, toner, and other material. Or that she bragged about the great pay of 6 or 7 of them in one day, but forgot to acknowledge that they were all in one office 2 miles from her house and all she did was show up, the docs were already printed and several of them were back to back. Yet she was trying to convince others that they should accept these offers even if they had to travel to 6 or 7 different homes in several different counties because they could make a profit.

I'm not saying you are doing this, but for the ones that have done just that while trying to convince others they should be accepting these ridiculously insulting offers, get real! Anyone could make "good" money if they were stealing everything necessary to work this business on a daily basis. Duh!

Times are tough, but if you think consistently lower your fees is the answer, let’s ask some of the mom & pop businesses that Wal-Mart put out of business with that strategy how that worked out for them. Maybe we could even leave some of our business cards at their checkout counter......on second thought, probably not.
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Messages in this Thread
 Almost everything you need to know to become successful - Dorothy/MI on 4/22/05 11:00am
 Good job, Dorothy-MI! n/m -  Brenda Stone on 4/22/05 11:07am
 Thank you again, Dorothy and Brenda, et al!! - Mary Mantz on 4/22/05 4:42pm
 further evidence of a slow down - anon on 4/22/05 11:48am
 Loan Signer Training - Anya/LA (CA) on 4/22/05 1:04pm
 Re: Loan Signer Training - MaggieMae_CA on 4/22/05 3:23pm
 Re: Loan Signer Training - Mary Mantz on 4/22/05 4:45pm
 Added to thread #33325-Counter-point View- NSA training -  BrendaTX on 7/13/05 9:06am
 Re: Loan Signer Training - Carlos/CA on 12/10/10 12:10pm
 Re: further evidence of a slow down -  Stephen_VA on 4/22/05 2:51pm
 Re: Almost everything you need to know to become successful - chelleCA on 4/22/05 2:11pm
 Re: Almost everything you need to know to become successful - Knotaree DC on 4/22/05 3:49pm
 Re: ALMOST everything you need to know to become successful - JanetK/CA on 7/18/05 12:33am
 Details and Accuracy are Important - adding to #33325 -  BrendaTX on 7/14/05 11:00am
 Re: Almost everything you need to know to become successful -  Laura_NH on 4/22/05 10:50pm
 Re: Almost everything you need to know to become successful - Sansan7 on 5/18/05 9:11pm
 Re: Almost everything you need to know to become successful - David Woodul on 5/30/05 5:30pm
 CA-Almost everything you need to know to become successful - Elda Garibay on 6/1/05 2:17pm
 Re: Almost everything you need to know to become successful - sweetpea, al on 6/1/05 5:50pm
 Re: Almost everything you need to know to become successful - nkroyall on 6/7/05 4:17pm
 Additional information - Not an entitlement - Dorothy/MI on 6/13/05 8:57am
 Bookmark 'em - BrendaTX on 6/13/05 9:32am
 Re: Additional information - Not an entitlement -  Judith_VA on 6/13/05 3:00pm
 Re: Additional information - spell check - SamIam_CA on 6/13/05 3:27pm
 Recommended Reading: As a new NSA..here is my perspective - BrendaTx on 6/13/05 9:32pm
 Re: Recommended Reading: Added Nicole to #33325 thread n/m - BrendaTx on 6/13/05 9:33pm
 Re: Additional information - Not an entitlement - NJDiva on 9/29/10 10:00pm
 Adding to "Success" thread #33325 - Here's eDoc practice. - BrendaTx on 6/13/05 9:36pm
 HP Printers/Printer Command Language (PCL) by PAW_Fl - BrendaTX on 6/17/05 8:51am
 Re: Adding to "Success" thread #33325 - Here's eDoc practice. -  katsr_CA on 8/31/05 2:40pm
 Re: Adding to "Success" thread #33325 - Here's eDoc practice. - DTNotaries on 3/16/06 6:59pm
 Re: 2nd link doesn't work any longer - Jodith/WA on 1/2/10 6:25pm
 Jodith, this is a very old thread (4 years) -  BrendaTx on 1/2/10 6:31pm
 Re: Jodith, this is a very old thread (4 years) - Jodith Allen on 1/2/10 6:39pm
 Re: More advice from Brenda/TX - Dorothy/MI on 6/16/05 9:55pm
 Beginner's FAQs (Compliments of AngelinaAZ) -  BrendaTX on 6/17/05 5:13am
 Making the Confirmation Call...by Iris-WA -  BrendaTX on 7/12/05 2:56pm
 What Ernest CT says about the Confirmation Call - BrendaTX on 7/12/05 2:58pm
 Why people are reluctant to post TC info from Nd_WA -  BrendaTX on 7/21/05 8:10am
 Re: Why people are reluctant to post TC info from Nd_WA - tfarmertx on 7/23/05 8:02pm
 Acronyms regarding loans by Brian/CA -  BrendaTX on 7/21/05 9:07pm
 Re: Acronyms regarding loans by Brian/CA - linda/ca on 7/23/05 9:51pm
 Re: Acronyms regarding loans by Brian/CA - linda/ca on 7/24/05 3:19am
 End of Month - Bonnie/FL Explains -  BrendaTX on 7/24/05 12:48pm
 Accepting an Assignment / Quoting Fee / EOM (+ to #33325) -  Brenda Stone on 7/26/05 4:13am
 Small claims court for #33325 by Nicole & by Melody -  BrendaTX on 7/26/05 5:05am
 Quoting your fee to SS's...ASK like THIS - TCMN on 7/26/05 5:19pm
 Birth, Labor & Delivery of a mortgage loan - by Renee Kovacs - BrendaTX on 9/19/05 1:07pm
 Clues to spotting a Signing Services to void by Charles_CA - Iris Grayson on 9/19/05 4:11pm
  Pricing and Fees by NorCalDar on 10/7/05 -  BrendaTX on 10/7/05 1:47pm
 Re: Pricing and Fees by NorCalDar on 10/7/05 - Nathan Ellsworth on 10/19/05 11:19pm
 I disagree - the $10 @ is justified - ALL SONOMA MOBILE NOTARY - Judith Neeley on 2/19/08 9:13pm
 Required Reading - NSA 101-Orientation by Roger OH -  BrendaTx on 11/14/05 3:56pm
 Required Reading - NSA 101 - UPDATE to #33325- by Roger OH -  BrendaTx on 5/17/06 5:24pm
 Adding #76283 to the thread of Message #33325 - BrendaTx on 1/27/06 12:21pm
 Jersey Boy's 2 cents... Adding to #33325 -  BrendaTx on 2/3/06 10:21am
 Re: Almost everything you need to know to become successful - Brenda Stone on 2/5/06 3:50pm
 For Income Tax starting place, see Msg #94550 - BrendaTx on 2/5/06 3:52pm
 A Lesson on Attitude for New SAs... - BrendaTx on 2/9/06 3:00pm
 A Lesson on Attitude for new SA's .... by JanetK_CA - TitleGalCA on 2/9/06 8:27pm
 above post by JanetK_CA, not TitleGal N~M - TitleGalCA on 2/9/06 8:28pm
 Posted from msg 95364 - Brenda_TX - Newbie Msg for Today - Dorothy_MI on 2/10/06 2:37pm
 Re: Posted from msg 95364 - Brenda_TX - Newbie Msg for Today - lulu on 2/10/06 3:11pm
 Msg List - Going Mobile - adding to #33325 (From BeccaFL) -  BrendaTx on 2/13/06 10:20am
 Mobile Office - adding to #33325 (From BeccaFL) w/ Keywords -  BrendaTx on 2/13/06 10:25am
 From CharlesCA - Adding to 33325 - True Professional Society -  BrendaTx on 2/13/06 3:07pm
 Tina of MA re: Fees - When to renegotiate a fee -  BrendaTx on 3/28/06 4:06pm
 The Other Side of the Coin (back by popular demand) -  BrendaTx on 3/28/06 5:04pm
 Discussing the title company solicitation....added to #33325 -  BrendaTx on 3/31/06 2:55pm
 No HUD with the package from PAW-FL //added to #33325 -  BrendaTx on 4/2/06 12:59pm
 Signing errors through the lenders eyes by Renee Kovacs -  TitleGalCA on 4/5/06 11:31pm
 Re: Almost everything you need to know to become successful - Anonymous from 71.66.111.249 on 4/30/06 6:24pm
 Deed of Trust/Mortgage by Atty - Kevin/CT added to #33325 -  BrendaTx on 5/2/06 12:28pm
 Re: Deed of Trust/Mortgage - PAW - Added to #33325 -  BrendaTx on 5/2/06 12:30pm
 Notary Certifying Copy - See Thread beginning w/Msg #117135 n/m -  BrendaTx on 5/2/06 12:32pm
 Additional Info -- especially if you live alone -  Dorothy_MI on 5/5/06 1:28pm
 Manufactured Homes / Finding Info by Lawrence OK -  BrendaTx on 5/7/06 7:55pm
 Adding to #33325 - My First Signing & Marketing by eboughey -  BrendaTx on 5/11/06 7:43am
 Adding to 33325 - StamperWI - Standard Fees Calculation -  BrendaTx on 5/12/06 9:18am
 Msg to New Signing Agents from Sylvia_FL added to #33325 -  BrendaTx on 5/17/06 11:44am
 Demand for payment letter - adding to 33325 by droman_IL -  BrendaTx on 5/18/06 7:22am
 New Signing Agents-Read This First! Adding to #33325 Marlene -  BrendaTx on 5/19/06 9:24am
 Signing prior to printed date ReneeK - added to 33325 -  BrendaTx on 5/19/06 9:32am
 Re: Signing prior to printed date BarbaraL-CA added to 33325 -  BrendaTx on 5/19/06 9:37am
 How to get help on this forum - CaliNotary added to 33325 -  BrendaTx on 5/19/06 4:48pm
 About Backdating... by ReneeK adding to 33325 -  BrendaTx on 5/22/06 1:59pm
 Professionalism and Responsibility -  BrendaTx on 5/27/06 2:22pm
 Apostille (or apostilles) Adding to #33325 [by Gerry VT] -  BrendaTx on 5/31/06 5:55pm
 Addition to 33325 - First & Second by ND-WA and CMS-NY -  BrendaTx on 6/1/06 10:39am
 By BrendaTX 5/26/06: *...for those who understand business* -  Ndwa on 6/2/06 4:20pm
 Id on the Amish - Stamper/WI - adding to 33325 -  BrendaTx on 6/6/06 7:04pm
 Newbies - a lesson on attitude by Janet K - adding to 33325 -  BrendaTx on 6/8/06 10:54am
 Date Clarification - Roger OH - adding to 33325 -  BrendaTx on 6/23/06 2:52pm
 Considerations for getting started/Dorothy MI /add to #33325 -  BrendaTx on 7/9/06 1:15pm
 For the Newbies.. Things to carry with you/ADDING TO 33325 -  Brenda Stone on 7/17/06 1:24pm
 More Things to carry with you/ADDING TO 33325 -  BrendaTx on 7/17/06 1:41pm
 Re: More Things to carry with you/ADDING TO 33325 -  BrendaTx on 7/17/06 1:55pm
 Re: More Things to carry with you/ADDING TO 33325 - Brad/AZ on 4/3/07 2:30pm
 Slow down in Business - Surfers or Signers - add to #33325 -  BrendaTx on 7/19/06 2:11pm
 Adding to 33325 - From One Newbie to Another - Great advice -  BrendaTx on 8/12/06 12:05pm
 Re: Adding to 33325 -Check list of compter needs for working -  hcampersFL on 10/30/06 7:10am
 From one Newbie to another…Sharon Nunley -  BrendaTx on 2/9/07 6:43am
 Re: From one Newbie to another…Sharon Nunley -  BrendaTx on 2/9/07 6:44am
 History of the loan industry and how it affects NSAs today - Laura Vestanen on 3/18/07 6:36pm
 If you're a newbee and take $50 signings, PLEASE read - Laura Vestanen on 4/2/07 7:54pm
 Update to Famous Message 33325 - Tim_Mphs/TN on 4/28/07 3:02am
 Re: Almost everything you need to know to become successful - Stella Gonzales on 5/3/07 7:23pm
 Dressing Professionally - by kcg/IN - adding to #33325 -  BrendaTx on 5/4/07 12:12pm
 All of the VA Crespa questions - by Shannon Va- +'d to33325 -  BrendaTx on 5/28/07 9:18am
 First, learn the basics of signing. Added to #33325 -  BrendaTx on 9/4/07 6:41am
 Important for NSAs in Illinois, Maryland, So Carolina, Mass - Laura Vestanen on 11/11/07 5:35am
 Before you think about starting - by CJ in CA - add to 33325 -  BrendaTx on 11/15/07 2:47pm
 NSA Professional Standards -  MistarellaFL on 8/16/08 11:36am
 The Client/Vendor Relationship -- a MUST see video!! -  Marian_in_CA on 5/31/09 4:28pm
 True skinny: Notary advocate / presentment / honor-dishonor - Laura_V on 10/1/09 5:54pm
 Re: True skinny: Notarial protest / certificate of dishonor - Robert/FL on 11/12/09 11:51am
 Believe in yourself! -  John_NorCal on 10/24/09 10:22am
 Forgot to add..... -  John_NorCal on 10/24/09 12:52pm
 Our fees + their relevancy to state of industry - Laura_V on 10/29/09 11:25am
 Re: What is a good rate to set and keep? - Laura_V on 11/25/09 11:57am
 A perspective on our business Posted by JanetK_CA 1/5/10 - Laura_V on 1/5/10 6:34pm
 Post by Les CO re the current state and probable future of.. - Laura_V on 1/12/10 10:05am
 Better is not always cheaper & Cheaper is not always better -  Moneyman/TX on 12/4/10 1:11am
 You are an Independent Contractor...not an employee... - Lee/AR on 4/12/10 8:16am
 Buddy's Lessons - For New Notaries 101 -  BrendaTx on 6/2/12 9:03am
 SS&TC Research Our Industry-We are Certified for God's Sake - bygrace/PA on 6/21/12 6:33pm
 Decide if you are a Checker, Poker or Chess Player - bygrace/PA on 6/21/12 6:37pm
 Tipsabout using signing central and NR forum from NJDIVA -  SheilaSJCA on 8/23/12 11:07am
 Please send information to... - Olivia Mosley on 1/13/15 11:56am
 Olivia Mosley - you are in old files - jba/fl on 1/13/15 8:05pm
 Sequence of events - Lender to NSA by Deborah Breedlove -  BrendaTx on 9/27/12 10:15pm
 Re: Almost everything you need to know to become successful - Janice Stephens on 10/19/12 12:36pm
 Don't work for Low Ball, No Pay Companies -  BrendaTx on 10/20/12 1:46pm
 Sample Loan Document Package -  BrendaTx on 11/25/12 3:58pm
 Re: Sample Loan Document Package -  HisHughness on 11/25/12 4:23pm
 LOL~! n/m -  BrendaTx on 11/25/12 7:45pm
 Key Tools for Maximizing NSA Success (adding to 33325) -  BrendaTx on 2/4/13 6:32am



 
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